UCMRR

Metric Name

Upsell Contracted Monthly Recurring Revenue

Metric Family

Bookings

Metric Definition

Additional revenue from current customers on a monthly basis.

Formula

Upsell CMRR = E(New MRR from Upsells)

Application

Can help understand the revenue growth from existing customers and the effectiveness of upselling strategies. A higher upsell CMRR indicates successful efforts in increasing customer spending.