Income Statement

Total Revenue

Metric Name

Total Revenue

Metric Family

Income Statement

Metric Definition

Total amount of money generated from the sale of SaaS product or service over a specific period

Formula

Total Revenue = E(Subscription Fees + One-Time Charges + Upgrades and Add-Ons + Usage-Based Charges + Professional Services)

Application

Helps to evaluate a company's position in the market and growth potential. Comparing this metric against competitors in same market provides a clear picture of a company�s position.

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Total Recurring COGS