Close to Subscription Dates

Metric Name

Metric Family

Income Statement

Metric Definition

Number of days between when a customer signs a contract and when their contract service begins

Formula

Close to Subscription Days = Sum of all close to subscription days / number of new contracts

Application

Measures the efficiency of the onboarding process. Issues in this metric highlight shortcomings of a companies onboarding process. Shorter onboarding process tend to mean higher customer satisfaction. This metric can also give sale and marketing teams which may aid in acquiring customers.